More than a dozen black models are boycotting Melbourne Fashion Week (MFW) in an effort to shed light on the racial discrimination they face within Australia’s fashion industry. The models have spoken out about instances where they have witnessed staff using racial slurs, hairdressers making derogatory comments about their hair, and being paid less than their white counterparts. The City of Melbourne has stated that they were not aware of any concerns relating to diversity or race involving MFW and that discrimination of any kind is not tolerated. However, the models are boycotting not just MFW, but the broader issues present in Australia’s fashion industry.
The boycott was sparked by a conversation among a group of models who shared their experiences of racism at another event. They felt that individual instances of discrimination were often dismissed, but by banding together, they hope to have a greater impact. Model Jeffrey Kissubi, who has personally experienced a racial slur being used in his presence, emphasized the need for change: “We’ve come forward, we’ve broken this story not because it’s something we wanted to do – we had to do it because it can’t keep happening.” Nyaluak Leth, another model who participated in the boycott, highlighted the importance of accountability and genuine cultural acceptance within the industry.
The models recount instances where they were asked to braid each other’s hair because they did not trust that anyone else knew how to style their hair properly. This lack of understanding and inclusivity reflects the need for more diversity in decision-making roles within the fashion industry. Awar Malek, a black model, described working in the fashion industry in Australia as “a form of self-destruction” and highlighted the stark difference in treatment experienced in fashion capitals like London, New York, and Paris.
The City of Melbourne claims that all models are paid the same rate, except for higher-profile models, including those from diverse backgrounds. However, the models argue that there needs to be more transparency and representation in payment and decision-making processes. They believe that Australia’s fashion industry should learn from the more culturally aware environments in Europe, where exposure to diversity is greater.
The reaction to the boycott has been largely positive, leading to important conversations about racial discrimination in the fashion industry. However, some models, such as Nyaluak Leth, remain skeptical about whether meaningful change will occur. They emphasize the need for tangible actions and results, rather than just reassuring statements.
The boycott by black models highlights the need for a more diverse and inclusive fashion industry in Australia. It draws attention to the racial discrimination experienced by models, calls for greater representation and cultural awareness, and demands accountability from industry leaders. The models hope that their actions will spark real change and lead to a more inclusive and accepting fashion industry in Australia.